Thursday, November 26, 2009

The gift of not giving

Solid proof that Uncle Ralph wasted his money. WASHINGTON POST, 11/25/2009 by George F. WIll (Hat tip: John H. Detweiler) - Another huge, value-destroying hurricane is about to slam America, destroying billions of dollars of value. Another Katrina? No, another Christmas. ∴ This voluntary December calamity is explained in a darkly amusing little book that is about the size of an iPhone. "Scroogenomics: Why You Shouldn't Buy Presents for the Holidays" comes from a distinguished publisher, Princeton University Press, and an eminent author, Joel Waldfogel of the University of Pennsylvania's Wharton business school. He says that the crux of Yuletide economics, which common sense suggests and research confirms, is:

    Gifts that people buy for other people are usually poorly matched to the recipients' preferences. What the recipients would willingly pay for the gifts is usually less than the givers paid. The measure of the inefficiency of allocating value by gift-giving is the difference between the yield of satisfaction per dollar spent on gifts and the yield per dollar spent on the recipients' own purchases. Read more at the Washington Post...
John wrote, "Suspicions confirmed."

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