Monday, May 7, 2007

Prescription for Bias

Networks Downplay Drug Costs, Treat Medicine as Entitlement
Business & Media Institute: Executive Summary by Ken Shepherd and Amy Menefee

Medical breakthroughs don’t grow on trees, but network news rarely admits it. In a new BMI study, nearly 80 percent of the stories on prescription drugs left out the drug companies entirely. Journalists emphasized consumers’ costs and company profits, largely ignoring companies’ investment to create life-saving medicines. Read the Special Report...

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